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Keep your keywords updated. When you first did your keyword research for optimizing your website, you must have taken a look at the daily search volume of your keywords. That volume changes day in and day out. Some keywords become unpopular with users while some become more popular. It always helps to see if your keywords are becoming outdated and replace them when you have to. You can also uncover better-performing keywords if you do your keyword research constantly.

This article highlights a number of essential optimization tips for guaranteed search engine ranking that any internet marketer or webmaster needs to know. In order to make these strategies effective and get more results a proper planning has to be done. Many people fail to get results as their SEO methods are usually without proper strategy.

So what did the research find was most valuable? It seems that the top websites that get the highest rankings are the ones with most Facebook activity — such as «shares» and «likes». In other words, at first sight, it seems from this research your Google ranking depends almost entirely on your Facebook activity.

So the use of words, and more especially how you use words to describe your site, is what will get the customers. This is where basic search engine optimization comes into its own as you find the best keywords to describe your site.

Within the search engine category, Google accounts for most of the search engine traffic. The other top search engines include but are not limited to: Yahoo, AOL Search, Overture, AllTheWeb, MSN Search, WiseNut, HotBot, Teoma, and Ask Jeeves. You can register your web site with the various search engines but it is a demanding process and takes time.

If you don’t know anything about HTML, consider learning even just the basics of the language so that you will be able to use meta-tags to improve your search engine positioning. Titles in particular can affect your page ranking, so make sure you do the necessary coding to increase your chances of getting better page ranks.

search engine news In addition, your web site should have a site map. A site map displays a visual model of the pages within your web site. It enables your visitors to navigate through your web site that has more than one page. Each listing in your site map should be an active link to enable your visitor to click on the link and move directly to that specific section of your web site.

So keep these two things in mind. You will be ranked according to quality and keywords. This means that your page ranking will be based mainly on these two factors. Of course your aim is to be on the first page of the search engines, which is the one that will be seen by most people. Few people go on to the following pages.

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